Work Portfolio.

With over 14 years of experience, this portfolio represents a curated body of work across logo design, brand identity, advertising, and cinematic production. Each project reflects hands on involvement, whether designing, directing, managing, or producing from concept through final delivery. I have led projects independently and collaborated with small to mid size teams, adapting to the scale and needs of each production. My creative process is built on industry standard tools within Adobe Creative Suite for design and post production, paired with cinematic capture using the Sony A7 IV to bring stories and brands to life.

Logo Design.

LOGO 0011 BLUERIDGE

LOGO 0012 BH-CPA

« ‹ of 3 › »

Brand Identity.

Ad Design.

Film Production.

A cinematic fight week feature capturing athletes in the final stretch before competition. The film explores the intensity, discipline, and psychological edge required to perform at a high level, with behind the scenes access and interviews that reveal the emotional build up before stepping into the arena.

Camera
Sony A7 IV

Post Production
Edited in Adobe Premiere Pro with motion design in After Effects

Directed and Produced by
Steve Alejos

A seasonal campaign highlight showcasing the latest collection from Under Armour. The visual direction focused on seamless transitions in post production to create a fluid shift into the spring line, symbolizing movement, evolution, and performance. Produced for a local sporting goods retailer promoting an exclusive collaboration, the piece balances product clarity with dynamic energy.

This project was a collaboration between Evoke Productions and Foxsyte, with Foxsyte leading post production and campaign execution.

Camera
Sony A7 IV

Post Production
Edited in Adobe Premiere Pro with motion design in After Effects

Post Production Editor
Steve Alejos

Directed and On Set Production
Jonny Florez

A cinematic promotional piece spotlighting John Wai Martial Arts professional fighter Daniel Morrison. The film captures his controlled power, precision, and focus while training, highlighting the discipline behind the athlete and the mentality of a competitor. Featuring RAWKT athletic apparel, the visual tone reinforces strength, intention, and brand alignment without overpowering the story.

Camera
Sony A7 IV

Post Production
Edited in Adobe Premiere Pro with motion design in After Effects

Directed and Produced by
Steve Alejos

A cinematic promotional film spotlighting John Wai Martial Arts professional fighter David Camacho. The piece captures his controlled power, agility, and sharp focus in training, revealing the discipline and competitive mindset behind the athlete. Styled with a retro visual treatment inspired by classic 1980s action films, the edit leans into nostalgic tones, dramatic lighting, and gritty pacing. Featuring RAWKT athletic apparel, the aesthetic reinforces strength, edge, and timeless fight culture energy.

Camera
Sony A7 IV

Post Production
Edited in Adobe Premiere Pro with motion design in After Effects

Directed and Produced by
Steve Alejos